We are predominately in the Information Technology Age as such the developments in technology now dominate sourcing to a large extent. First we had Desktop computers, than came Laptops, than tablets and now we have smart phones making their way into every home. It is only fair to say that Mobile Recruiting is the next development in sourcing.
With almost everybody having a smart phone it is obvious that job seekers will want to view and apply for jobs via mobile. Here’s why?
First and foremost it is convenient due to internet access, fast and easier to use compared to a computer. People can access it easily while on the move. So implementing Mobile Recruiting strategies becomes essential for companies. Individuals are usually looking to gather information fast and so is it with job seekers. Hence here are, “5 Ways to Build a Successful Mobile Recruiting strategy.
Mobile Friendly Sites
Companies need to cater to the new developments if they are looking to hire talented individuals. Job seekers mainly look for information about the company on the company’s website hence the site is to be designed so that it can be accessed on a mobile easily with the least amount of disruptions.
Job Ads
When creating job ads for mobile viewing there are certain things one needs to keep in mind. Firstly ensure that it is easy for the applicant to read and navigate between job ads given the size of the screen. Here you also need to pay close attention to the content in the job spec as it can be viewed by anybody who log’s on to the Internet. This affects the company’s reputation so ensure that the content is relevant and to the point.
Application Process
Individuals live in a fast paced world hence tasks are also completed quickly. As a result many mobile users wish to finish the entire application process via mobile hence catering to their needs becomes important if one is on the lookout for individuals of caliber.
Neglect of Hiring Managers
Many companies with the view to source candidates generally create an ATS to speed up the process to gain suitable recruits. For sourcing to be successful it is essential to have an ATS that works but one that also works with mobiles. If not, you run the risk that the system will not be as productive as expected. So it is essential that the system designed be accessible by smart phones and tablets alike.
Social Network
Most Android and iPhone users regularly access social network sites like Facebook, Twitter and LinkedIn so ensure that the job ads posted are crisp and clear to avoid receiving irrelevant candidates. These are great platforms to source for candidates due to the huge data base of members and their connections. These sites enable you to access member profiles including second and third party contacts. With such a vast pool of individuals to choose from, it’s the perfect place to capture suitable candidates that can be short listed and select the ones that fulfill all the requirements.
With these simple yet effective ways of Sourcing via mobiles, chances are that if everything is done correctly by focusing on all the aspects discussed I’m sure that the task of sourcing will yield desired results. It is said, Mastering the Art of Mobile Recruiting begins with Reaching Out to the Right People, at the Right Time and on the Right Channel.
